.css-po6dm6-ItalicText{font-style:italic;}Follow us on Facebook, on Twitter @BBCNewsEnts, or on Instagram at bbcnewsents. The Advertising Standards Agency ruled that no evidence had been found that Skinny Tan - which won backing of two Dragons in 2013 - reduces the appearance of cellulite. The interior design guru has recently joined the BBC show Dragon's Den as one of the Dragons to whom budding entrepreneurs pitch their ideas to. Kelly Hoppen sold her interest in Skinny Tan in 2015. To see all content on The Sun, please use the Site Map. .css-1hlxxic-PromoLink:link{color:inherit;}.css-1hlxxic-PromoLink:visited{color:#696969;}.css-1hlxxic-PromoLink:link,.css-1hlxxic-PromoLink:visited{-webkit-text-decoration:none;text-decoration:none;}.css-1hlxxic-PromoLink:link:hover,.css-1hlxxic-PromoLink:visited:hover,.css-1hlxxic-PromoLink:link:focus,.css-1hlxxic-PromoLink:visited:focus{color:#B80000;-webkit-text-decoration:underline;text-decoration:underline;}.css-1hlxxic-PromoLink:link::after,.css-1hlxxic-PromoLink:visited::after{content:'';position:absolute;top:0;right:0;bottom:0;left:0;z-index:2;}Rimmel ad featuring Cara Delevingne 'misled viewers', Selfridges ad of 'thin' model cleared by watchdog, Dragons' Den winner has £100,000 funding withdrawn, Republicans seek delay 'to give Trump fair trial'. Skinny Tan launched in the UK in 2013, after company founders Louise Ferguson and Kate Cotton appeared on Dragons' Den, winning £60,000 of financial backing from … All five Dragons showed interest with Kelly Hoppen and Piers Linney making the successful offer for £60,000 for a 10% stake in the company. The ASA says the company's adverts must not appear again in their current form. I’ll be a lifelong customer. WHY THE NAME “SKINNY TAN”? – to help make the product available in both the UK and Australia. So they decided to make their own tanner and attempt … For other inquiries, Contact Us. Skinny Tan launched in 2012 and boasted profits of £600,000 in its first year. This dedication to creating the perfect fake tanning cream paid off when Kate & Louise appeared on BBC2’s Dragon’s Den in 2013 and presented their Skinny Tan fake tanning products. It upheld complaints that a Facebook ad stating the lotion used “firming guarana berries” to make “less visible cellulite” had no substantive evidence to support it. The product’s website says it “stimulates a process” to “reduce the appearance of cellulite” and can “help your body look instantly toned”. Iran's leader tweets attack threat to golfer Trump, Google threatens to pull search engine in Australia, .css-1snjdh1-IconContainer{display:none;height:0.875em;width:0.875em;vertical-align:-0.0625em;margin-right:0.25em;}'Only our generation can heal America' Video'Only our generation can heal America', âThe painful call that helped me break free from my mumâ. I love bit a Dragons Den so if you want to watch the episode they were in you can watch it here – I’ve not seen so many offers in all my time watching it! Africa's long wait for the Covid-19 vaccine, The vehicle that got a village smiling. Video, QAnon in disarray after Biden inauguration, Trump 'prank-called by Piers Morgan impersonator', Canada governor general quits amid bullying claims, Anger at Margaret Court's Order of Australia award, Senegalese student sorry after vanishing in France, Russia detains Navalny aides as protests go viral. Skinny Tan, the cellulite-busting fake tan that raised £60,000 on Dragons' Den last year, will be avalable on Boots.com in a deal that will take revenues at the natural skincare firm to £1m The Skinny Tan Story As Seen on Dragons Den the (UK version of shark tank) with their record-breaking pitch Kate and Louise had spent years disappointed by orange tans and didn't like most fake tans smell. After successfully being on Dragons Den and having two investors in Kelly Hoppen and Piers Linney they’ve been changing the perception of fake tans. This service is provided on News Group Newspapers' Limited's Standard Terms and Conditions in accordance with our Privacy & Cookie Policy. HOW DID SKINNY TAN START? The company said its claims were only in regard to the "cosmetic effect of the tan" and not any physiological effects of the product. Wow been wanting to order for some… Wow been wanting to order for some time, been reading good and bad reviews. View our online Press Pack. Skinny Tan’s proven track record and promise of Australian equity proved an irresistible combination for the Dragons, and the Den was soon the scene of a five-way tug-of-war as all the show’s investors made offers. Skinny Tan immediately sparked interest from all five ‘Dragons’, resulting in a total of 9 offers – a series record! Skinny Tan Ultimate Dark Mousse The Advertising Standards Authority (ASA) found claims by Skinny Tan that its product could "tone" or give "less visible cellulite" could not be proven. Containing skin friendly ingredients with no harsh chemicals so you can fake tan without any fake 'natural' ingredients. Rimmel ad featuring Cara Delevingne 'misled viewers', 'Only our generation can heal America' Video, The vehicle that got a village smiling. When I first read ‘Skinny Tan’ I immediately thought it was a reference to a tan supposedly making you look slimmer. Claim: A \u201cketo\u201d diet pill was successfully presented on the television show "Shark Tank." .css-14iz86j-BoldText{font-weight:bold;}A self-tanning product launched with the help of investment from the Dragons' Den panel has been found to mislead customers. All products are streak-free, paraben-free, sulfate-free and vegan friendly. Skin kind bronzing from Skinny Tan. First and foremost the Skinny Tan colour had to be indistinguishable from a real tan. The company had their pick of all … Weekly quiz: What was the inauguration poem called? Louise Ferguson’s Skinny Tan broke records on Dragons’ Den, is a huge hit in Oz and is going for gold in the UK – not bad for a whim Louise's before-and-after limbs are part of her sales pitch Up to 99% natural. The Dragons' Den-backed company had made a number of claims, including that it was the number one self-tanning product in the UK and could "tone" women. News Corp is a network of leading companies in the worlds of diversified media, news, education, and information services. To inquire about a licence to reproduce material, visit our Syndication site. Please see the About Us page here for the full story about how two young mums created a beauty revolution when they presented their easy to use, streak free tanning formulation on BBC2’s Dragons Den back in 2013! The first self-tanner that combines a natural tanning agent with skin smoothing ingredients. ... Hoppen has invested in Skinny Tan… The BBC is not responsible for the content of external sites. Mum 'inconsolable' as son, 15, 'stabbed & shot dead' and boy arrested, Moment cops raid 400-strong wedding at school months after head died of Covid, Covid cases HALVED in two weeks and R is below 1, new app data reveals, Mum wins landmark Universal Credit court case to get childcare paid upfront, Sugar Hut owner Mick Norcross' final pic with son Kirk just three weeks ago, ©News Group Newspapers Limited in England No. They featured on Dragons Den just a few years before Skinny Tan’s record breaking pitch for their fuss-free at-home tanners. But the Advertising Standards Authority called the claims misleading. Skinny Tan is made from over 90% naturally derived ingredients. In the series, they said they spent 10 years in Australia but wanted to return to their homeland and extend their business. 20K likes. © 2021 BBC. Skinny Tan Oz, Sydney, Australia. However beauty rivals PZ Cussons complained to the ASA about adverts appearing on Skinny Tan's website and their Facebook page. Skinny Tan has been makes waves throughout the Australian shores and with the formula being perfected, it’s home in the UK ready to grace our skin to be a bronzed goddess. Skinny Tan claimed without the chemical DHA, their product smelt better than other self-tanning products. The hit BBC series has seen the careers of hundreds of budding business owners rocket and launched brands we all know and love to this date, from Skinny Tan and Skinnydip to Reggae Reggae Sauce. It ordered ads that state or imply it has any benefits other than cosmetic be removed. 679215 Registered office: 1 London Bridge Street, London, SE1 9GF. To be honest, it put me off for a while, despite them being cruelty free and vegan. Dragons' Den-backed 'skinny' fake tan misled customers, watchdog rules. InnovaDerma .css-1xgj2ad-InlineLink:link{color:#3F3F42;}.css-1xgj2ad-InlineLink:visited{color:#696969;}.css-1xgj2ad-InlineLink:link,.css-1xgj2ad-InlineLink:visited{font-weight:700;border-bottom:1px solid #BABABA;-webkit-text-decoration:none;text-decoration:none;}.css-1xgj2ad-InlineLink:link:hover,.css-1xgj2ad-InlineLink:visited:hover,.css-1xgj2ad-InlineLink:link:focus,.css-1xgj2ad-InlineLink:visited:focus{border-bottom-color:currentcolor;border-bottom-width:2px;color:#B80000;}@supports (text-underline-offset:0.25em){.css-1xgj2ad-InlineLink:link,.css-1xgj2ad-InlineLink:visited{border-bottom:none;-webkit-text-decoration:underline #BABABA;text-decoration:underline #BABABA;-webkit-text-decoration-thickness:1px;text-decoration-thickness:1px;-webkit-text-decoration-skip-ink:none;text-decoration-skip-ink:none;text-underline-offset:0.25em;}.css-1xgj2ad-InlineLink:link:hover,.css-1xgj2ad-InlineLink:visited:hover,.css-1xgj2ad-InlineLink:link:focus,.css-1xgj2ad-InlineLink:visited:focus{-webkit-text-decoration-color:currentcolor;text-decoration-color:currentcolor;-webkit-text-decoration-thickness:2px;text-decoration-thickness:2px;color:#B80000;}}acknowledged the ASA's ruling, adding: "This relates to online advertising in 2016 that was subsequently removed and the company is working with the ASA to ensure all online presence is ASA compliant.". .css-1xgx53b-Link{font-family:ReithSans,Helvetica,Arial,freesans,sans-serif;font-weight:700;-webkit-text-decoration:none;text-decoration:none;color:#FFFFFF;}.css-1xgx53b-Link:hover,.css-1xgx53b-Link:focus{-webkit-text-decoration:underline;text-decoration:underline;}Read about our approach to external linking. It was those figures that impressed the Dragons when co-founders Kate Cotton and Louise Ferguson made their pitch in 2013. Dragons’ Den is back for a seventeenth series and the Den is hotter than ever. Skinny Tan brought several dancing, bikini-clad models to their Dragons’ Den pitch, which was aired August 2013. Skinny tan is a huge success in Australia and launched onto the UK tanning scene with a very energetic and dynamic pitch in the Dragons Den last year. The claims to be all-natural and the UK's number one self-tanning brand were also found to be misleading by the ASA. A TANNING lotion backed on Dragons’ Den after its creators said it could reduce cellulite has misled consumers with the claims, the advertising watchdog has ruled. The product’s website says it … Skinny Tan won the backing of two investors during a Dragons' Den pitch in 2013 They won £60,000 investment from Kelly Hoppen and Piers Linney. Having appeared in the Den in 2013 with the goal of getting finance to “conquer the UK”, Cotton and Ferguson have spent the past two years achieving their aims. For further details of our complaints policy and to make a complaint please click this link: thesun.co.uk/editorial-complaints/, Comments are subject to our community guidelines, which can be viewed, Skinny Tan won the backing of two investors during a Dragons' Den pitch in 2013, The ASA found no evidence supporting claims the product can 'help your body look instantly toned', Kelly Hoppen and Piers Linney awarded £60,000 in Skinny Tan, but Hoppen sold her interest in 2015, Independent Press Standards Organisation (IPSO). Newspapers ' Limited 's skinny tan dragons' den Terms and Conditions in accordance with our Privacy & Cookie Policy 's long for! Products are streak-free, paraben-free, sulfate-free and vegan friendly about customers Tan were and. 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