The ultimate purpose of marketing is tangible and measurable growth both from a business and consumer standpoint, fulfilling their functional and emotional needs. She serves on the board of directors of Raymond James Financial Inc., the board of trustees of Mount Holyoke College and the global board of the American India Foundation. Jennifer Rademaker is executive vice president of global customer delivery for Mastercard. Raja Slots, whose real name is Scott Richter, is an American Slots YouTube channel and has become quite famous. telling . Greg Ulrich is the Executive Vice President of Strategy and Corporate Development at Mastercard and a member of the company's management committee. To better personalize your experience, please fill the form below: , Managing Director & Senior Partner, BCG, , EVP & Chief Brand & Marketing Officer, Lowes, , Chief Marketing & Strategy Officer, Gannett, , CMO & EVP, Corporate Strategy & Development, Adobe, , Chief Marketing & Communications Officer, Mastercard, The Nationwide Botswana Welcome Celebration, 2023 Forbes Worlds Most Influential CMOs, 2023 Forbes Sustainability Leaders Summit, Financial Security Professionals Profiles, Forbes Top Wealth Management Team Profiles. He has over 20 years of financial leadership experience, including several roles within Mastercard since he joined the company in June 2010. Stephanie oversees WWEs Brand, Marketing, Creative Services, Community Relations and Pop Culture strategies as well as WWEs Global Sales and Partnerships Division. The campaign workedbut would . In2015, Mark founded BCGs Personalization business, which he built into a team of 300+ agile marketers, data scientists and MarTech experts spanning 6 continents over the past five years. In 2018, Mastercard created the Mastercard Impact Fund with an initial $500 million investment. He recently assumed the honorary role of President of the World Federation of Advertisers. Ari holds a number of Board positions, including Independent Board Director with Airtel Payments Bank Limited in India, Advisory Board Member of the Singapore Management University Lee Kong Chian School of Business (SMU-LKCSB), and Board Member of the US-ASEAN Business Council (USABC). Raja Rajamannar Net Worth Mr. Raja Rajamannar biography. She also serves as executive vice president of Sustainability and is a member of the companys Management Committee. In his previous role as Executive Vice President, Digital Solutions, Jorn oversaw the company's platforms and partnerships in the digital space, including operating systems, device manufacturers, telcos, wallet operators and social networks, as well as the regional teams who deployed Mastercard Emerging Payment products across the world. Summary. Prior to Mastercard, Raja served as chief transformation officer of the health insurance firm Anthem (formerly WellPoint), chief innovation & marketing officer at Humana and held senior management roles with Asian Paints, Unilever, and Citibank. When Mastercard collaborated with Samsung to launch a refrigerator, the product included a screen which represented the food products inside. Earlier, he held senior HR positions in banking and financial services in Australia and the Middle East, working extensively across different cultures. Raja Rajamannar is an accomplished global marketing executive with more than 25 years of experience, the last six of which have been in the role of Chief Marketing & Communications Officer for Mastercard and President of the companys healthcare business. Raja Rajamannar. Mastercard's chief marketing and communications officer, Raja Rajamannar, is urging businesses not to make the "short-sighted" decision of side-lining the marketing function, lest they find themselves unable to compete in a new era of technology. Awards and Recognition
You are now allowing space for those who live around the world to be part of your team. He is a member of the companys management committee. His oversight included everything from big data and analytics, media and content, eCommerce, CRM, mobile, social as well as driving innovation through a network of start ups, incubators and VCs. Imprint HARPERCOLLINS LEADERSHIP. As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the . Dont miss your chance to attend one of our upcoming virtual or in-person events! Prior to this role, Andrea led Mastercard Payment Gateway Services, where he was instrumental in transforming the business into a successful global business with a strong growth trajectory. Jess Turner is executive vice president, Global Open Banking and API at Mastercard. Earlier in her career, Sherri was with Banc of America Securities in its structured finance group and practiced capital markets law at Skadden, Arps, Slate, Meagher & Flom LLP. So, what can be done to create a new relevance for marketing, given this threat of elimination? Raja Rajamannar is an accomplished, transformative global executive and Wall Street Journal bestselling author with 30+ years of experience and the last nine as Chief Marketing & Communications Officer of Mastercard and President of the companys Healthcare Solutions. Andrea joined Mastercard in 2005 as the head of strategy for Europe before assuming the role of division president for Central Europe markets (Italy, Alpine, Greece and Germany). Your email address . by Raja Rajamannar. He is also on the board of 6 other . If you scoffed at that statement, you are not alone. CMO & EVP, Corporate Strategy & Development, Ann Lewnes is Chief Marketing Officer and Executive Vice President, Corporate Strategy & Development of Adobe, one of the largest and most diversified software companies in the world. Michael also led the creation of Mastercard inControl, an intelligent transaction decisioning platform built on the Orbiscom technology that Mastercard acquired in 2008. She previously held the same role at Endeavor after serving as the first-ever Chief Brand Officer at Uber. Chad is a graduate of Sam Houston State University and resides in New York City. She is a member of the Board of Trustees at Manhattanville College, a member of the Partnership for NYCs David Rockefeller Fellows Program, a board member for the Cystic Fibrosis Foundation of New York and a member of the New York Transit Innovation Partnership Board. Jennifer earned a Master of Business Administration from Kellogg School of Management, Northwestern University, and a Bachelor of Arts in Public Relations from Roosevelt University. Raja Rajamannar is an accomplished global executive with more than 30 years of experience, the last eight of which have been in the role of Chief Marketing & Communications Officer for Mastercard and the President of the company's healthcare business. A jury of leading global CMOs unanimously selected Raja Rajamannar, chief marketing & communications officer and president, healthcare business at Mastercard, as winner of The One Show 2021 CMO Pencil, honoring the brand marketer behind the world's single most impactful idea on a brand's business from the past year. As EVP of Corporate Strategy & Development, Ann also leads Adobes corporate strategy and strategic M&A efforts globally. During this event, Forbes celebrated leading marketers by unveiling Forbes 2021 Worlds Most Influential CMOs list and speaking with honorees about how theyre driving growth and better connecting with their customers. Prior to this role, he led the development and management of the companys priority initiatives in North America, such as Mastercard Installments/buy now pay later, open banking, account-to-account payments, and bill pay, ensuring continued value delivered to merchants, financial institutions and consumers. Raja Slots real name. . Ling Hai is a Chairman of Mastercard-NUCC, a joint venture company in bankcard switching headquartered in Beijing. Her leadership has contributed to Mastercards global leadership and reputation of doing well by doing good. Learn more about the Raja Slots income, salary, career, and other details. Ron chairs the Financial Services Sector Coordinating Council (FSSCC), is vice chair of the Cybersecurity and Infrastructure Security Agencys (CISA) Cybersecurity Advisory Committee, and is chair of the US Secret Services, Cyber Investigation Advisory Board. With the Secret Service, Ron worked protection and fraud investigations. Raja Rajamannar is chief marketing officer (CMO) for MasterCard. He also manage a number of Forbes lists including Worlds Most Valuable Brands, CMO Next, and 30 Under 30 (Marketing & Advertising). Most notably, he led the Citi Consumer Business in Brazil (Retail Banking, Consumer Finance and Cards) for over six years. At Mastercard, Raja is responsible for successfully leading the companys marketing evolution, including the development of its Priceless experiential platforms, pioneering Mastercards move to become a symbol brand and launching its breakthrough sonic brand platform, recognized as the best in the world. Linda brings a broad understanding and appreciation of broad customer needs across one of the companys most competitive and developed regions. Mr Rajamannar is 59, he's been the Chief Marketing & Communications Officer and Pres of Healthcare of Mastercard since . Carlo graduated from Bocconi University, Milan, Italy. Likewise, Rajamannar has seen AI technology capable of creating music and art at the highest level, suggesting that the creative marketing potential of AI is not far off. Michael Fiore is Executive Vice President, Business Integration & Expansion and a member of the company's Management Committee. Prior to this, Marisa was the Global Chief Brand Officer at Taco Bell, where she achieved category-beating same store sales growth every quarter, overtaking Burger King, Wendys, and Subway in restaurant traffic and capturing the highest passion index among fans of any QSR brand. He also was responsible for leading the global HR integration of new acquisitions and joint ventures. In 2020, she received the New York Women in Communications Matrix Award. Marisas leadership through the COVID-19 pandemic while stewarding this transformation helped drive record sales for the company while being recognized as the #3 Best Marketer of the Year by AdAge (and the only retailer to make the list). Over the past decade, Sachin has been instrumental in shaping the companys growth and transformation efforts. The Mastercard CMO envisions the future role of marketers as being closer to that of a 'multifaceted' general manager than a 'functional specialist.' [20:00] Core skills will include an expert grasp of PR, data, technology and finance ('connecting the dots between marketing actions and business outcomes He is an officer of Mastercard Asia/Pacific (Australia) Pty Ltd, as well as a director of the board of Cuscal Limited. New Haven, CT 06511-3729. He sits on the board of directors for the Metropolitan Opera and serves as a board member at large for the Ronald McDonald House New York City. In this role, she is responsible for the end-to-end technical implementation of the companys products and services worldwide to issuers, acquirers, merchants and other partners. Mayur spent almost 13 years @SapientNitro leading digital marketing engagements for global brands like Coca Cola, Unilever, ESPN XGames, Mars, Citibank, Chrysler, FIAT Abarth, Motorola, Burger King & many others; he lead the largest production studio for the company for a number of years before becoming the marketing technology thought leader for one of the North American business units. In 2015, Michael was named Executive Vice President, Global Prepaid and New Consumers. PRESIDENT, CYBER AND INTELLIGENCE SOLUTIONS, PRESIDENT, CONSUMER PRODUCTS AND PROCESSING, PRESIDENT, GLOBAL COMMERCIALIZATION OFFICE, Executive Vice President, Commercial Solutions, Executive Vice President of CommercialSolutions, Executive Vice President, U.S. Market Development, President, Eastern Europe, Middle East and Africa, EXECUTIVE VICE PRESIDENT, STRATEGY, CORPORATE DEVELOPMENT AND M&A, EXECUTIVE VICE PRESIDENT, GLOBAL CUSTOMER DELIVERY, Executive Vice President, Global Open Banking and API, Chief Digital Officer, Digital Consumer Solutions, Executive Vice President, Business Integration & Expansion, VICE CHAIRMAN AND PRESIDENT, STRATEGIC GROWTH, Chief Marketing & Communications Officer and President, Healthcare, Chief Legal Officer and Head of Global Public Policy, Executive Vice President, Co-Head for Advisors, Founder and president, Mastercard Center for Inclusive Growth, and executive vice president, Sustainability, Executive Vice President, Digital Partnerships. Throughout her 20+ year career, Jennifer has demonstrated a proven track record in developing and executing large-scale, business-buildingpublic relations strategies and critical, crisis management programs. In this role, Jorn is responsible for the company's digital strategy, delivering seamless, secure and differentiated solutions for the digital consumer and merchant, managing the platforms powering these solutions, forging partnerships with technology players, fintechs and digital partners, and future-proofing the payments ecosystem. In these efforts, Greg is a key advisor to the CEO, executive team, and Board of Directors, helping to shape the future trajectory of the company. Bozoma has been recognized for her breakthrough work by both the industry and her peers, having been inducted into the American Advertising Federation Hall of Achievement in 2014. Stephanie received her B.S. If Rajamannars prediction is right, artificial intelligence will be the biggest single disruptor of marketing. Chad Wallace isExecutive Vice President of CommercialSolutionsat Mastercard and a member of the Management Committee. Chief Marketing Officer (2013-2015) Executive Vice President-Senior Business and Chief Transformation Officer, Anthem (formerly, WellPoint, Inc.) (2012- 2013) Senior Vice President and . He also has accreditation in change management from the Australian Graduate School of Management and attended leadership programs at Duke Fuqua and INSEAD. He works closely with senior management to develop and execute on the future vision and strategy for our Services business. 2023 Forbes Media LLC. In 2008, he was named managing director of the Mastercard Advisors business in the U.S. and Canada. Greg guided the firm's CPG and Manufacturing vertical, having also served as the primary lead for its work in San Francisco, Australia and New Zealand. Michael brings 25 years of payments, product management and technology experience to his role. Satvinder has also held various senior executive leadership positions at HSBC and Citigroup, and has lived and/or worked in U.K., India, Hong Kong SAR, Belgium, Italy, Malawi, Myanmar, Bulgaria and Lebanon. Its mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Estimated Net Worth in 2021. From 2013 to 2017, Mike served as the U.S. Trade Representative, President Barack Obamas principal advisor and negotiator on international trade andinvestment issues. In this role, he oversees the companys consumer credit, debit and prepaid products, delivering people an easier, more secure and more efficient way to make everyday purchases. Earlier in his career, Michael held senior roles at Barclays Bank and Citibank. Mark joined Mastercard in 2003 and has held various roles. Ling Hai graduated from the College of Saint Rose in New York and obtained his Master of Business Administration degree from the University of Chicago, Booth School of Business. Rajratnam paid c. He also served as head of credit cards and all consumer asset products for Citi's Europe, Middle East and Africa (EMEA) region. Prior to American Express, Michael was in information technology as a web developer and video production editor. . Malhotra is a member of the U.S. Presidents Advisory Council on Doing Business in Africa and the Dubai Chamber of Commerce & Industry International Advisory Council. She has played a significant role in the development and commercialization of solutions such as mobile payments, tokenization, open banking, installments and more. In addition, Rich is a veteran of the U.S. Air Force, and the recipient of a number of military awards and civilian decorations, including the Meritorious Service Medal and the State Departments Distinguished Service Award. She serves on the board of MoCADA, the Museum of Contemporary African Diasporan Arts, in Brooklyn, NY, and is the proud founderofWhats Your Twenty, Inc.,a small business in New York City. But, when AI succeeds, it can be very powerful and useful. Carlos J. Menendez is president, Global Commercialization Office, and a member of the companys management committee. Master's, Business Mgmt, Indian Institute of Management; BTech Chemical Engineering, Osmania Univ. Dimensions 160 x 236 x 22mm | 389g. Previously, she led the iShares U.S. retail ETF business at BlackRock and was the global chief marketing officer for iShares. The new, or fifth, paradigm is quantum marketing, or what Rajamannar describes as "a tsunami" of emerging technologiesartificial intelligence, augmented reality, virtual reality, wearable . Noted, P.'s primary income source is Administrator, Currently, We don't have enough information about Cars, Monthly/Yearly Salary, etc. He practiced law for many years at Steptoe & Johnson in Washington D.C., and is the former Vice Chairman of The Asia Group, a leading international consulting firm. Before joining Taco Bell, Marisa spent eight years at The Este Lauder Companies (ELC), where she became the companys first corporate and digital marketing executive, building the companys eCommerce marketing, digital and social marketing and new consumer engagement across its 30+ prestige brands across the world, propelling ELC to the highest digital IQ ranking of any global beauty company. Shamina is a lifelong learner who has studied at Harvard, Yale, Stanford and the Indian School of Business. Check out our Festive offers upto Rs.1000/- off website prices on subscriptions + Gift card worth Rs 500/- from . He leads the company's large market commercial products including T&E, Purchasing, Fleet and Virtual card solutions as well as Mastercard's Smart Data platform and Track B2B solution. Prior to Mastercard, Sachin held treasury and finance roles of increasing responsibility at Hess Corporation, General Motors and GMAC in New York, Singapore, Belgium and Shanghai. He was the first ever Global Chief Marketing Technologist at Kimberly Clark, one of the largest global consumer packaged goods companies. Currently, as a senior leader in BCG Gamma, the firm's AI arm, Mark leads a data science team behind Lighthouse by BCG, a cutting-edge AI service for companies to leverage high-frequency, real-time data to activate customer demand in the current highly volatile environment. In partnership with The V Foundation and Childrens Hospital of Pittsburgh, Connors Cure has raised $3.5 million to date. This includes the legacy Mastercard products, as well as the expanded range of payment flows supported by Vocalink, Transactis, Finicity and other recent acquisitions. He earned a Juris Doctor, magna cum laude, from Harvard Law School and a Bachelor of Arts in political science from Amherst College. The article is authored by Mastercard's CMO Raja Rajamannar. Raja Rajamannar is the Chief Marketing & Communications Officer and Pres of Healthcare at Mastercard. He holds an honors degree in Commerce and an MBA and is an alumnus of the University of Delhi, University of Melbourne and Harvard Business School. Jennifer joined Mastercard in 2019 from General Electric, where she served as chief communications officer, playing a pivotal role in leading the communications function while also protecting and enhancing the company's reputation through a period of significant transformation. He joined Mastercard in 2005 as head of bill payment and healthcare, and was named chief franchise development officer in 2008. He leads the team responsible for developing technologies and solutions to help provide safe, secure and frictionless interactions for our consumers, customers and partners around the world helping to advance trust and inclusion in the digital ecosystem. Sherri holds a Juris Doctor degree from the University of Pennsylvania and a Bachelor of Arts degree in literature from Duke University. The first two sponsors to sign up for this innovative in-game branding are Mastercard and Alienware. Prior to joining Mastercard, Jess led product development at Affinion Loyalty Group after beginning her career at Capital One for over 5 years. In addition, he is a senior advisory board member of CDIB Capital International, an investment company, and a member of the Aspen Global Leadership Network and fellow of its China Fellowship Program. The Company's decency quotient , or DQ, drives its culture and everything it do inside and outside itself. Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today's unprecedented disruption. Here's Raja Rajamannar. Rajamannar started his career with Asian Paints in India. Prior to Citigroup, he held a number of senior product, sales and marketing positions with Unilever in India. The company has created a series of "Priceless Causes", collaborations with charities across a range of causes. Venkata Rajamannar Madabhushi Chief Marketing Officer: 302: Moreover, Dhanush charges around INR 7 to 10 crore for each movie. Stephanie was named a Stuart Scott ENSPIRE Award Honoree at the 2017 ESPN Humanitarian Awards. She has been named one of the most innovative CMOs in the world by Business Insider. This week, we spotlight Raja Rajamannar. Raja Rajamannar is an accomplished global marketing executive with more than 25 years of experience, the last six of which . Diane holds graduate degrees from Columbia University and the University of Nairobi, as well as an undergraduate degree from the University of Toronto. He also serves as president of the World Federation of Advertisers. Pros & Content. With more than 30 years as a global executive, Raja has held C-level roles at firms ranging from Anthem to Humana, and has overseen the successful . The first is the elimination of the CMO role, which weve seen in companies like Johnson & Johnson and more recently, General Mills. September 29, 2021, 8 - 9 a.m. PT / 11 a.m. - 12:15 p.m. He serves as an independent director on the board of directors for the Athens Stock Exchange in Greece. Why Are Marketers Losing Influence in the Modern Business World? The second is the fragmenting and outsourcing of the traditional responsibilities of the marketing function to other departments and roles like Chief Product Officer or the Sales team tackling most of the promotional work. How To Fix Marketing with Raja Rajamannar. Shamina was executive director for the historic first Presidents Advisory Commission on Asian Americans and Pacific Islanders, which was created by executive order in 1999 and has been renewed by each president since. from American University. Jorn has a degree in Roman Philology at the University of Ghent and La Sapienza in Rome, Italy, and a post-graduate degree in business economics from the University of Leuven in Leuven, Belgium.. There are 12 older and 20 younger executives at Mastercard. Stephanie McMahon is WWE Chief Brand Officer, a publicly traded (NYSE: WWE) global media company. In 2010, Craig was named group executive, U.S. Market Development, responsible for managing and building relationships within the merchant and acquiring community.Earlier in his career, Craig was a senior member of the Financial Services practices with Bain & Company and A.T. Kearney, and was a vice president at CoreStates Financial Corporation.Craig is a past David Rockefeller Fellow at the Partnership for New York City. Raja Rajamannar is a globally recognized marketer, an innovative thinker, a transformational business leader, and a highly successful brand builder. August 16, 2022. He originally joined Mastercard in 2015 when it acquired Applied Predictive Technologies (APT), a leading cloud-based analytics company. With connections across more than 210 countries and territories, Mastercard is building a sustainable world that unlocks priceless possibilities for all. Mark Barnett is President of Mastercard Europe and a member of the companys management committee since 1 June 2020. In this capacity, he also spearheaded the integration of multiple businesses, including Transaction Network Services, which was acquired in 2014. Rich brings over 25 years of international experience across senior levels of business, law, diplomacy and the military. . He sits on the companys management committee. Raja Rajamannar, Mastercard CMO & CCO said their vision is to bridge passion, spotlight emerging artists and creating an interactive community that allows participants to learn and grow together. Mastercard's new sound identity took two years and a "big" investment from the brand, but its CMO Raja Rajamannar believes its development is key as consumers increasingly use devices such as voice assistants and smart speakers where there is no visual real estate. I see that classical marketing is simply not going to work tomorrow and we need to re-imagine and re-invigorate the marketing function., Yale School of Management For much of the past decade, first as chief product officer and then president, Michael was critical to setting the strategy that transformed the companys offerings from a consumer card-centric business to a platform supporting choice in how businesses, people and governments make payments. Deeply committed to public service, Shamina has held senior positions in the White House and the U.S. House of Representatives. Chad also previously held leadership roles at TD Ameritrade, E*Trade Financial and SunTrust. Michael Miebach is chief executive officer of Mastercard and a member of its board of directors. Chiro Aikat is executive vice president of U.S. market development for Mastercard and a member of the companys management committee. Rajamannar is trying to make Mastercard multi-sensor whilst also making it a good citizen. Ajay Bhalla is the president of Mastercards Cyber & Intelligence business and is a member of the companys global management committee. He and his team drive financial inclusion and inclusive growth efforts and work to develop new businesses key to the companys strategic growth. He oversees Mastercards technology functions, including the global network, processing platforms, global technology hubs, information security and technology operations. He had also served as the company's lead for Data & Services in North America.. He started his career at General Motors in the New York Treasurers Office. Data and automation increasingly allow companies large and small to reach millions of people every month, and to tailor ads to . Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges that result from today's unprecedented disruption.As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. And, what about the future of Insights? As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the . Previously, he worked for A.T. Kearney covering financial institutions business. As our world becomes borderless and even more digitally connected, Sherri and her team keep a pulse on the market to ensure Mastercard delivers relevant, impactful and industry-leading capabilities. He is a member of the companys Management Committee. Prior to this position, he was director, Investigation and Protections Operations at Blackberry. Raja Rajamannar. Raja Rajamannar is an accomplished, transformative global executive and Wall Street Journal bestselling author with 30+ years of experience and the last nine as Chief Marketing & Communications Officer of Mastercard and President of the company's Healthcare Solutions. North America Leader for Marketing, Sales & Pricing. She is responsible for leading the development and build-out of new products and technologies to enable the future of open banking, while driving innovation with key partners across the ecosystem including fintech companies and governments globally. Chief Marketing Officer (2013-2015) Executive Vice President-Senior Business and Chief Transformation Officer, Anthem (formerly, WellPoint, Inc.) (2012- 2013) Senior Vice President and Chief Innovation and Marketing Officer, Humana Inc. (2009-2012) Various management positions at Citigroup (1994-2009), including Executive Vice President and Chief Marketing Officer-Citi Global Cards (2008-2009). Raja joined Mastercard in 2013, bringing with him rich experience as a global executive, managing large P&Ls, and driving business transformation across multiple industries and geographies. She also ran her own company, working with partners worldwide to create strategies, events, and multiplatform storytelling to tackle critical issues in leadership and business. He's been with Mastercard for the past seven years. He has extensive experience working with international and federal law enforcement agencies both as a special agent in the United States Secret Service and as an officer in the United States Army. Lippe Taylor 13 Oct 2020 // 6:03PM GMT. Raja Rajamannar Net Worth Mr. Raja Rajamannar biography. 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